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Belgravia Apparel Brings ZILIO’s Size Advisor to Coles in New Launch

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Belgravia Apparel, a major uniform provider for Australia, has introduced a major upgrade to the uniform ordering process for Coles team members: the integration of ZILIO’s Size Advisor. This new feature is designed to simplify sizing and enhance the overall experience for thousands of employees ordering their uniforms each month.


The Giant Sizing Headache


Let’s face it. Sizing has always been a bit of a pain. Every month, tens of thousands of Coles team members hop onto the Belgravia Apparel portal to order their uniforms. But questions like “I don’t have a measuring tape... what size am I?” have been pouring into Belgravia Apparel’s support inbox, creating a time-consuming and stressful process for everyone involved.


And when team members order the wrong size, things only get trickier. Waiting months for a size exchange due to internal delivery systems isn’t just frustrating. It means missed shifts and added friction for both Coles and Belgravia Apparel.


It’s a headache no one needs.


Simplifying the Process with ZILIO’s Size Advisor


Here's where ZILIO’s Size Advisor comes in. This intuitive tool is like having a personal sizing assistant - one that uses AI to recreate body measurements and recommend the most suitable size in seconds. Employees won't even need a measuring tape anymore.


With ZILIO’s sizing algorithm, team members can confidently order the perfect fit on their first go.


Here’s how it’s making life easier:

  • Reducing Support Inquiries: Fewer “What’s my size?” emails means less strain on Belgravia’s support team.

  • Minimizing Delays: Accurate sizing upfront means fewer exchanges and faster deliveries.

  • Improving Employee Experience: A user-friendly tool makes the uniform ordering process smoother and stress-free.

Moving Forward

The introduction of ZILIO’s Size Advisor is more than just a tech upgrade - it’s a game-changer for Coles team members and Belgravia Apparel. By streamlining the process and tackling common sizing challenges, this integration lets Coles and Belgravia focus on what they do best: supporting their teams and delivering outstanding service.


We’re beyond excited to see ZILIO’s Size Advisor in action, making uniform orders a breeze for Coles team members. Together with Belgravia Apparel, we’re rewriting the rules for uniform management - and this is just the beginning. Let’s go! 🚀

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